The show’s Fantasy Bra was created in partnership with luxury jewelry company Jacob & Co.
According to the details provided about the piece, it featured around 4,410 natural diamonds, with a total weight of 1,373.39 carats.
Victoria’s Secret chief creative officer Adam Selman explained to Vogue that Kylie was chosen because her influence extends beyond fashion.
He described the pairing as an opportunity to put the extravagant piece on someone with a huge following and broad cultural impact.
The Fantasy Bra first appeared in 1996, when Claudia Schiffer wore a version valued at $1 million. Gisele Bündchen later wore a $12.5 million design in 2005, while Elsa Hosk’s 2018 version was reportedly valued at $1 million.
Kylie’s bra was described as the most expensive one to date.
